
AUBERGE Resorts Rolls Out Cutting-Edge VR Simulators for Immersive Guest Experiences
Mill Valley, CA – October 26, 2023 – AUBERGE RESORTS LLC, a leading luxury hospitality group known for its distinctive and intimate resorts, is taking guest experiences to a whole new level. They've recently rolled out state-of-the-art Virtual Reality (VR) simulators at select properties, offering guests a truly unique and immersive way to explore destinations, learn new skills, and simply unwind. AUBERGE, based in Mill Valley, California (1060 Redwood Hwy Frontage Rd, Mill Valley, CA 94941-1613, USA, phone: 317-869-7879), has always been about creating memorable moments. They’re not just selling a place to stay, they’re crafting experiences. And this new VR push? It’s a big part of that. “We’re constantly looking for ways to surprise and delight our guests,” says a company spokesperson. “We want to go beyond the typical luxury hotel offering and provide something genuinely special. These VR simulators allow us to do just that – offer experiences that are impossible any other way.” What’s the Big Deal with VR at AUBERGE? Forget just watching a travel documentary. With AUBERGE’s new VR setups, guests can be in the destination. They’ve built out dedicated VR suites equipped with top-of-the-line headsets, haptic feedback technology, and motion platforms. The idea isn’t to replace the real world, but to enhance it. Here’s a rundown of what guests can expect: Destination Preview: Planning a trip to one of AUBERGE's remote locations? Now you can "visit" before you even pack your bags. Experience a virtual hike through the mountains surrounding a resort in Costa Rica, explore the vineyards near a Tuscan property, or take a simulated stroll along the beach in Bali. It’s a great way to get excited about your upcoming vacation. Skill-Based Simulations: AUBERGE is also offering VR experiences that allow guests to learn new skills. Think surfing lessons in Hawaii without getting wet, or a virtual wine-tasting led by a master sommelier. They’ve even got a simulated cooking class where you can learn to make authentic Italian pasta. Immersive Entertainment: Beyond travel and skills, AUBERGE is leveraging VR for pure entertainment. Guests can enjoy interactive games, explore stunning virtual landscapes, or even experience a concert from a front-row seat. They’re constantly adding new content to keep things fresh. Wellness & Relaxation: AUBERGE isn’t forgetting the wellness aspect. They've integrated VR experiences designed for relaxation and mindfulness. Imagine meditating on a virtual beach at sunset, or exploring a calming forest environment. It’s a unique way to de-stress and recharge. The Tech Behind the Experience AUBERGE isn't just throwing any old VR headset at their guests. They've partnered with leading VR technology providers to create a truly premium experience. The simulators utilize: High-Resolution Headsets: Crystal-clear visuals ensure a truly immersive experience. No pixelation here! Haptic Feedback: Feel the sensation of wind in your hair while surfing, or the texture of a virtual object in your hand. Motion Platforms: The platforms move in sync with the virtual environment, enhancing the sense of realism. Spatial Audio: Surround sound technology creates a believable and immersive soundscape. Custom Content: AUBERGE isn't relying on off-the-shelf VR experiences. They’re commissioning custom content designed specifically for their guests. Why VR? AUBERGE’s Vision “We see VR as a natural extension of our commitment to providing exceptional hospitality,” explains the spokesperson. “It allows us to offer experiences that are personalized, engaging, and unforgettable.” They believe that VR can: Enhance the Guest Journey: From pre-arrival destination previews to post-departure memories, VR can enrich every stage of the guest experience. Create Unique Selling Points: In a competitive luxury market, VR offers AUBERGE a way to stand out from the crowd. Appeal to a Tech-Savvy Audience: More and more travelers are seeking out innovative and technology-driven experiences. Expand the Possibilities: VR opens up a whole new world of possibilities for hospitality, allowing AUBERGE to offer experiences that were previously unimaginable. Availability and Future Plans The VR simulators are currently available at select AUBERGE Resorts locations, with plans to roll them out to all properties in the near future. Guests can book VR sessions as part of their overall resort experience. AUBERGE isn’t stopping with the initial rollout. They’re already exploring new ways to integrate VR into their offerings, including: Multi-Player VR Experiences: Allowing guests to share VR adventures with family and friends. Augmented Reality (AR) Applications: Blending the virtual and real worlds to create even more immersive experiences. VR-Based Concierge Services: Allowing guests to virtually explore resort amenities and services before making a decision. For more information about AUBERGE Resorts and their VR offerings, visit their website or contact them directly at 317-869-7879. It's clear AUBERGE Resorts isn't just offering a stay, they’re crafting an entirely new level of vacation experience.