AUBERGE Resorts LLC Unveils Immersive VR Escape: Bringing Luxury Destinations Home

Mill Valley, CA – November 8, 2023 – AUBERGE Resorts LLC, a leading curator of exceptional hotels and resorts, today announced the launch of its groundbreaking VR simulator, designed to transport users to the heart of its idyllic properties – all from the comfort of their own homes. This isn’t just a tech demo; it’s a taste of the Auberge experience, a little slice of paradise available on demand. For years, Auberge Resorts has been known for crafting deeply personal, richly immersive travel experiences. From the rugged beauty of Napa Valley to the sun-drenched shores of Los Cabos, each resort is meticulously designed to foster a sense of connection – to place, to people, and to oneself. But what if you couldn't get to that breathtaking view, that peaceful poolside lounge, that cozy fireplace? That's where the VR simulator comes in. Developed internally by Auberge’s forward-thinking innovation team, this isn’t some generic travel experience. We're talking photorealistic recreations of our most beloved resorts, built using cutting-edge scanning technology and meticulous attention to detail. Forget stock footage and pre-rendered scenes. This is real. “We wanted to do more than just show people pictures of our resorts,” explains [Name and Title - e.g., Sarah Miller, Director of Innovation at Auberge Resorts]. “We wanted them to feel the place, to get a sense of the energy, the ambiance. With this VR simulator, we’re bridging the gap between dreaming of a vacation and actually experiencing it.” What Can You Do in the Auberge VR Simulator? This isn’t a passive viewing experience. Users can actually explore the resorts. Here’s a sneak peek: Auberge du Soleil, Napa Valley: Wander through the olive groves, soak up the California sun from your private terrace overlooking the vineyards, and enjoy a virtual wine tasting. You can even “peek” into the kitchen and see the chefs at work! Esperanza, Los Cabos: Step onto the pristine beach, listen to the waves crashing, and enjoy a simulated sunset cocktail. Explore the infinity pools and the luxurious casitas. It’s like a mini-vacation without the packing! Solage, A Calistoga Resort: Bike through the charming Calistoga countryside, relax at the Mud Bar, and experience the resort’s signature wellness treatments in a fully immersive environment. We’ve even included the scent of eucalyptus! (Okay, not really the scent, but you’ll feel like you’re there.) Mayflower Inn & Spa, Washington: Explore the picturesque grounds, take a virtual stroll through the enchanting gardens, and imagine yourself cozying up by the fire with a good book. The New England charm is truly captivating. Commodore Perry Estate, Austin: Wander the meticulously manicured lawns, explore the historic mansion, and imagine yourself hosting the perfect soirée. This VR experience captures the elegance and sophistication of this urban oasis. Beyond the Visuals: Sensory Immersion AUBERGE Resorts isn't just about what you see. It's about the entire experience. That's why the VR simulator goes beyond stunning visuals. Our team has worked hard to incorporate subtle, yet impactful, sensory elements. Ambient Soundscapes: Each resort features a unique soundscape – the gentle breeze rustling through palm trees, the soothing sound of waves, the cheerful chatter of guests. Dynamic Lighting: Experience the golden hour glow, the soft light of a moonlit night, or the cozy warmth of a fireplace. Interactive Elements: While you can’t actually taste the food or feel the sand between your toes (yet!), you can interact with certain elements of the environment – open a window to let in the fresh air, turn on a lamp, or select a bottle of wine from the virtual cellar. Detailed Environments: We’re talking textures you can almost feel, furniture you could swear you’ve seen in a magazine, and attention to detail that’s frankly obsessive. The Future of Travel Experiences AUBERGE Resorts sees the VR simulator as more than just a marketing tool. It’s a glimpse into the future of travel – a way to preview destinations, alleviate wanderlust, and provide a taste of luxury to those who may not be able to travel immediately. “We believe that VR has the power to transform the way people experience travel,” says [Name and Title - e.g., John Davis, CEO of Auberge Resorts]. “This is just the beginning. We’re exploring ways to integrate VR into the entire guest journey – from pre-arrival previews to in-room entertainment to post-stay memories.” Availability & How to Experience It The AUBERGE Resorts VR simulator is currently available for demonstration at select industry events and will be rolled out to a wider audience in early 2024. Website Access: A limited version of the simulator will be accessible via the Auberge Resorts website ([insert website address]). In-Room VR Stations: Select resorts will offer in-room VR stations, allowing guests to preview other Auberge properties or relive their favorite vacation memories. VR Headset Compatibility: The simulator is compatible with most major VR headsets, including Oculus, HTC Vive, and Valve Index. About AUBERGE Resorts LLC AUBERGE Resorts LLC is a portfolio of exceptional hotels, resorts, and residences in some of the world’s most desirable destinations. Each property is thoughtfully designed to create deeply personal, richly immersive experiences, fostering a sense of connection to place, to people, and to oneself. With a focus on authentic hospitality, impeccable service, and timeless design, Auberge Resorts is dedicated to inspiring extraordinary journeys. Headquartered in Mill Valley, California, Auberge Resorts currently operates properties in Napa Valley, Los Cabos, Calistoga, Washington, Austin, and other stunning locations worldwide. For more information, please visit [insert website address]. Contact: [Name of PR Contact] [Email Address] [Phone Number]